Meister Media Launches Meister Interactive: New Custom Digital Marketing Services Division

Meister Media Worldwide has announced the full market launch of Meister Interactive, a new company division offering custom digital marketing service based in the company’s headquarters in Willoughby.

Answering a call from many of Meister Media’s advertising partners for assistance with digital strategies and implementation, Meister Interactive is built to respond to projects both big and small, from the beginning to the end of online marketing campaigns.

The division’s services revolve around a simple tagline – “Conceive & Plan. Design & Create. Build & Analyze.” They include:

  • Strategic eMedia business development – tied to the client’s specific sales
    and marketing objectives and to broader, cross-media efforts
  • Custom digital platforms and vehicles – including custom sites, microsites
    and landing pages; custom enewsletters and e-blasts; and lead generation
  • Custom content – built on the editorial heritage and deep market knowledge
    Meister Media has acquired after more than 75 years in the agriculture industry.
  • Creative services / design
  • Video and audio
  • Campaign management and analytics

“We heard from a wide swath of Meister Media’s advertisers – big and small,
across all of our markets – that they are seeking help in their move to online
marketing,” says Jim Sulecki, Meister Media’s Director of eMedia who also heads
up Meister Interactive and Meister’s video/audio facility, Studio M. “Given
Meister’s content and design heritage, deep market knowledge and growing
expertise in digital platforms, it seems natural that we should form Meister
Interactive to help fill this growing market demand.”

Meister Interactive services are available to all marketers in U.S. and global
agricultural and horticultural markets. Clients of Meister Interactive also are
eligible for preferred rates and placement on Meister Media’s branded websites
and enewsletters, on other media platforms and in integrated marketing programs
also managed by Meister Media.